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Ergo Pouch - Piccolo PR

Case Study

Ergo Pouch

Retainer - 8 Weeks



To drive ongoing brand awareness, Piccolo PR were engaged as influential and verified Australian digital creators to inspire and educate consumers about the technological sophistication of Ergo Pouch garments.

Piccolo has deep experience working with micromacro mothers. We set to curate a bespoke list of credible influencers for influencer outreach with the aim to create authentic, original and democratised content and drive conversation around the brand.

We provided thought-leading op-ed opportunities and business features for Alina Sack in some of Australia’s sought-after publications.


Piccolo PR were thrilled with the reaction to the new product, receiving very positive coverage from VOGUE, Forbes, Smart Company, Kidspot, Popsugar and more.

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