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Managing a fashion brand is a serious affair. From long hours at developing strategies to ensuring the brand remains visible, it is no easy task. But

Thinking of which public relations mediums you need? Here’s a rundown of the tools that you can use for brand exposure and why you need them. 

Public relations practitioners play a vital part in a brand’s reputation. Good PR helps you promote the brand image that you’ve built and protects

Your LinkedIn profile is a place for you to build your personal brand, showcase skills and achievements, network with other industry professionals and

Making up around 20% of Australians and almost 30% of the world’s population, ‘Zoomers’ are now the largest generation ever. Being the first

So let me guess, if you’re reading this you’re either nearing the end of your PR/ communications degree, or you’ve just tossed your cap