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All businesses must strive to gain media coverage, as it will not only create rapport with their customers but will also grow

What is Reactive Social Media? Reactive social media is used when brands use their social media platform to engage in public

Celebrity and influencer marketing has been a significant part of social media marketing for some time now. More recently, th

What is SEO?  SEO, or “search engine optimisation”, is the process of increasing traffic to your website through manipul

With increased workloads and faster-paced lifestyles, people are looking to wellness to stay sane. There is no doubt that the

Social media has inevitably evolved into an indispensable part of our lives. Checking newsfeeds on Twitter, stalking our favo